Unleash creator‑led growth.

LIA finds the creators most likely to convert for you, briefs them, and turns their best posts into ads.

01Find
@maya.eats0:06
Predicted to convert for you
02Brief
@dan.eats0:07
Brief built from his own posts
03Review
@theo.daily0:07
AI-checked, ready to approve
04Amplify
@sofia.glow0:06
Running as an ad from her handle
05Pay
@marco.cooks0:07
Paid on time, automatically

Our thesis

The next generation of consumer brands is being built with creators at the forefront.

For brands

More conversions from creators, with less work for your team.

  1. Find the creators most likely to convert for you.

    LIA reads every creator's posts and ranks them by how likely they are to convert for your brand. Every collaboration's results sharpen the next pick.

  2. You approve. LIA handles offers, briefs, reviews and payments.

    LIA sends the offer and writes each brief from the creator's own posts. Before a post reaches you, LIA checks it against the brief.

  3. Turn the posts that convert into your best ads.

    Ad rights can be part of the offer, so the posts that convert run as ads from the creator's handle. You put spend behind the ones that bring the most conversions.

Request an invitation

Invite-only until January 2027.

Built with

HelloFresh
Factor

HelloFresh and Factor run their creator programmes on LIA.

The founders

Talk to the people building LIA.

No sales team, no handoff. You talk to us.

Tommaso, co-founder of LIA
TommasoCo-founder
Lorenzo, co-founder of LIA
LorenzoCo-founder

Request an invitation.

Tell us who you are. A real human reads every request and writes back.

We only use this to write back to you. Privacy Policy.